News
T-FREE TECHNOLOGY: THE ART OF REINVENTING SOCKS
A revolutionary idea. A brand. An athlete. A partnership. Sidas and Jonathan—the obvious choice. Jonathan...
BOOT FITTING & SHOE FITTING: THE SECRET BEHIND ...
No, it's not normal to suffer from sore feet in your ski boots, neither from...
WHAT HAPPENED AT THE 20TH EDITION OF THE UTMB M...
The 20th edition of the UTMB Mont-Blanc in Chamonix has just ended! It ran...
HOW TO AVOID GETTING BLISTERS
A blister on your foot is not severe but never pleasant. Blisters are common when...
ROLLERCOASTER, AN ULTRA TRAIL RUNNING FILM FULL...
Ultra trail running is more than a sport. It's a process. A life style that...
STRENGTHEN YOUR FEET AT HOME!
Do you also find yourself slumped on the sofa for hours on end? With your...